Margaret Arakawa brings significant experience building brands, growing businesses and delivering revenue growth while working with customers to achieve their goals.
She joins Outreach from Microsoft where she spent almost 20 years in positions of increasing responsibility driving business strategy, product planning and product marketing in the global Windows, Security, and Cloud & Enterprise business groups. Most recently she was responsible for leading the multi-billion-dollar US Windows & Surface businesses.
Outreach is the number one sales engagement platform with more than 4,000 companies such as Adobe, ADT, Tableau, Okta, DocuSign, SAP and Cisco. The company was named the fourth fastest-growing technology company in North America on Deloitte's prestigious 2019 Technology Fast 500 list and was recognized as one of the World’s Best Private Cloud companies as part of the 2019 Forbes' Cloud 100. Outreach's also won several culture and workplace satisfaction awards including Inc.'s Best Places to Work and Seattle Business Magazine's Best Companies to Work For.
As Chief Marketing Officer at Outreach, Margaret helps drive strategy and business execution while overseeing all aspects of marketing including brand, communications, demand generation, and product marketing.
She earned a BS in Applied Economics degree from The Wharton School at the University of Pennsylvania and an MBA from the Kellogg School of Management. Margaret and her husband (a firefighter/paramedic) are avid fundraisers for the Leukemia & Lymphoma Society’s Firefighter Stairclimb which helps raise money to combat blood cancers - the most common cancer impacting children. Margaret lives in the Seattle area with her husband and 11-year old son.